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Bryan Wang

Recent Posts

What Your Bar Needs to Succeed

Posted by Bryan Wang
So you’ve taken the plunge or are about to. You are about to become or already are a bar owner. You have that great location and space and are ready to serve eager patrons. But do you really know what it takes to succeed as a bar owner and operator? There are many courses for would-be bartenders but less for bar owners. Here we go over what you should watch out for in order to run your own bar and maybe even see it grow to multiple locations: Train Staff Not only should you hire knowledgeable..
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Topics: Point of Sale

2015 Holiday Shopping Trends - How Your Customers Will Be..

Posted by Bryan Wang
With omni-channel shopping, competition from online retailers and an increased emphasis on saving, attracting holiday shoppers is more complex than ever.  Here are predicted trends for 2015 holiday shopping based on how consumers behaved in past years. These are the ways in which consumers will most likely interact with your brand this holiday shopping season! Use these insights to shape your holiday retailing strategy this year!
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Topics: Loyalty, Gift Cards

What Your Brand Marketing Strategy May Be Missing

Posted by Bryan Wang
The only constant in marketing is that change is constant.  With new techniques, trends, tools and best practices always emerging it is important for a brand marketer to stay on top of the latest developments. Remember audience preferences are always evolving.  With 2016 on the horizon your company marketing team may be gearing up to renew and re-jig the corporate marketing strategy. It’s important to focus on content marketing as a part of your brand marketing strategy as the creation of..
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Topics: Loyalty

Your Hotel Loyalty Program – What You Need to Know

Posted by Bryan Wang
Hotel guests and business and leisure travelers alike are continually on the lookout for excellent service, amenities and experiences from their hotel of choice. For the modern traveller hotel loyalty programs have very much become part of this desire, with specialized offers, membership perks and VIP treatment all being sought after by potential guests. A hotel loyalty program can benefit you the hotelier as well. In fact hotel loyalty programs can be very effective in attracting customers and..
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Topics: Loyalty

Why Your Native Mobile App Could Be a Big Mistake

Posted by Bryan Wang
Your brand may be thinking it is time to launch your very own native app. After-all every consumer seems to be on their apps via their smartphones and you want to get in on this popular trend.  Definition: A native mobile app is installed on the device (i.e. smartphone or tablet) itself with access to its features and functions. It is built using the device’s native programming language and only run on their designated platform. As such Android apps can’t run on iOS, iOS apps can’t run on..
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Topics: Loyalty

Get More Customers for Your Restaurant

Posted by Bryan Wang
Consumer preferences and wants in regards to their restaurant dining options have gone through a significant transformation. These changing preferences have impacted food culture in such a way that the wise restaurateur has to re-assess how their brand is being presented to the world as well as re-evaluate their menu items. Here we go over the current trends in the food world and link them to what you can do to attract customers and patrons to your establishment.  Consider these tips in your..
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Topics: Loyalty

Paymentech Gift Card Clients Now Transitioned to Givex..

Posted by Bryan Wang
The Givex team would like to welcome Paymentech gift card clients to Givex. Givex has thousands of merchants in many countries using our services and it is our intention to provide you our client with the highest level of service, support and security possible as we add you to our ever expanding client base.
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Topics: News

4 Things To Know About Black Friday 2015

Posted by Bryan Wang
Black Friday and by extension Cyber Monday are important opportunities to grow sales. But with the changing retail landscape where omnichannel and online shopping have seemingly taken over you may be wondering how to approach the Black Friday/Cyber Monday shopping events. Read on to learn about the latest trends and developments in the world of Black Friday and Cyber Monday retailing!
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Topics: Gift Cards

How to Get Millennials to Shop With You

Posted by Bryan Wang
Black Friday and by extension Cyber Monday are important opportunities to grow sales. But with the changing retail landscape where omnichannel and online shopping have seemingly taken over you may be wondering how to approach the Black Friday/Cyber Monday shopping events. Read on to learn about the latest trends and developments in the world of Black Friday and Cyber Monday retailing!
Read More

Topics: Loyalty, Gift Cards